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Campaign Brief - Monday 7 March 2011
Steve Jackson, currently Saatchi & Saatchi Sydney's creative leader, is leaving to join Droga5 Sydney as a creative director, adding to a formidable creative bench that already includes David Nobay (near left) as creative chairman, Duncan Marshall (second from far left) as ECD and Cam Blackley (second from near left) as CD.

Jackson (far left) will work across all the agency's core business, as a roaming CD and report directly to Marshall.
First hired by David 'Nobby' Nobay at Saatchi Sydney's in 2006, Jackson was promoted to creative director last year, and stepped in to lead the Sydney creative department after the departure of former ECD Steve Back to Ogilvy Singapore.

Last year alone, Jackson walked away with an impressive five Gold Lions at Cannes and another three Gold at the Spikes for the Toyota 'Border Security' campaign- Saatchi's most awarded campaign ever - which contributed to Saatchi being named AWARD Agency of the Yearjust over a week ago.
He also co-created the D&AD pencil winning UN 'Voices' project, and won a Cannes Gold for 'Kill a kid, kill a family' for the Pedestrian Council of Australia.
Says Jackson: "One chat with Nobby or Duncan and you soon realise these guys are doing something right. It's easy to get worn out and cynical in this business, but they're always so energised and it's incredibly infectious. They've clearly created a model that works for them as well as their clients and when they speak about Cam, Sudeep, Marianne and the rest of the team in such glowing terms, it's easy to see why they're so positive about the future. I'm really looking forward to sharing a few ideas and a few beers with them all."
Says Nobay: "Jacko is one of the guys you'd clone if you could - he knows instinctively when an idea needs to be pushed, but he also understands the bigger picture from a client perspective."
Adds Marshall: "I've known Steve for only a few months, but feel like I've known him for years. Beyond his well-known talent as a creative leader, he has a natural warmth and generosity of spirit that will add to our culture and be a real benefit to agency and clients alike. We're delighted to welcome him to the Droga fold."
Jackson has worked on some of the globe's biggest brands in three countries, including Nike, Cadbury, Toyota, Sony and Lion Nathan.
He's credited for three of
Campaign Brief's top 30 Australian commercials of the decade: Toyota's 'Border Security' and Nike's 'Squirrel' spot and Tourism Victoria's 'Run Rabbit Run' from previous agency Publicis Mojo, where he also kicked off the Toyota's 'AFL' spots and co-wrote Nike's 'Reincarnate Now' and 'Keep the Ball Alive' campaigns.
Jackson starts at Droga5 early April.

It is the second time in a year that Droga 5 has raided Saatchi & Saatchi after its New Zealand ECD Mike O'Sullivan and CEO Andrew Stone
defected to start Droga5 New Zealand in April last year.

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